Exhibition hall of Shandong liquor opens in Tai'an
The exhibition hall for Shandong liquor is opened in Ningyang, a county-level city of Tai'an in East China's Shandong province. [Photo/dzwww.com]
The establishment of this exhibition hall is an effort made to facilitate the integration of the liquor production and the cultural tourism, promote the transformation and upgrading of the traditional Shandong liquor industry, and accelerate the area's conversion of new and old kinetic energy.
The hall, covering an area of 163.6 mu (10.91 hectares) and a combined floor area of 80,094 square meters, received the investment of 520 million yuan ($75.37 million) from Shandong Jincaishan Liquor Co.
Guests attending the opening ceremony of the Shandong liquor exhibition hall seal the liquor jar. [Photo/dzwww.com]
"Shandong is a province that not only excels at making liquor, but it is also rich in alcoholic culture. The exhibition hall, which displays the thousands of years of history of Shandong liquor, provides opportunities for visitors to experience the charm of the liquor and the traditional alcoholic culture," said Meng Xianbo, president of Shandong Jincaishi Liquor Co.
Shandong Jincaishi Liquor Co, founded in 1948, celebrates its 70th anniversary this year and is one of the Top 30 liquor companies in Shandong province.